North East chosen as DDP pilot area

DCMS have today announced that NewcastleGateshead Initiative in the North East has been selected to lead the Destination Development Partnership (DDP) pilot in partnership with Visit Northumberland and Visit County Durham working across seven local authority areas.

We have been waiting for such an announcement as part of the Government’s response to the De Bois review.

DCMS say that the DDP will receive multi-year funding totalling £2.25 million across three years “to promote more strategic, consumer focused development of the visitor economy”.

The full announcement and more details are in the DCMS press release.

Congratulations to NewcastleGateshead Initiative and the other partners in their successful bid.