“Delegate experience is no longer just about the content delivered; it’s about how attendees really feel throughout the event. People will forget most things about an event, but they won’t forget the way you make them feel. It’s what we experience at an event and how it makes us feel that makes the event memorable.” says Chief Commercial Officer Richard Smith.
“We’ve launched Experience More to focus on the delegate experience, to make events at Wyboston Lakes Resort even more of an experience and even more memorable.”
“We believe work should be a blend of productivity and playfulness. With wonderful facilities for leisure and social activities in beautiful surroundings, we can provide a superb range of opportunities to enhance an event and help delegates experience more.”
Recognising that personal well-being is paramount, Wyboston Lakes Resort is working with event organisers to integrate experiences into the core of event planning. Outdoor activities and natural surroundings are becoming essential components of event programmes, providing attendees with much-needed fresh air and a break from traditional indoor settings.
The Nature Reserve at Wyboston Lakes, a hidden gem for 40 years, is now part of the resort’s offerings, providing a serene escape and enhancing the wellness experience for delegates. It offers gentle exercise, tranquillity and experiences. There’s a superb choice from Wellness Walks and Wild at Work Days to Bat Walks and WildLife Talks, all run in conjunction with the WildLife Trust.
For those who enjoy exercise at a fast rate the Resort has a fully-equipped gym or for those who prefer a slower pace the Walking & Jogging Trail is perfect.
For those wanting to unwind, the Y Spa is a sanctuary for relaxation, the perfect opportunity to practice mindfulness. Corporate packages have been created so even the busiest of agenda’s can experience some spa time.
By contrast, the Aqua Park offers spectacular water-based thrills while for golfers of all standards there are both the new Pinseekers driving range, run with Trackman technology, and the 18 hole golf course.
“Our new Corporate Packages for Pinseekers, Sparty and the Nature Reserve offer event organisers the opportunity to turn their business conference or meeting into a truly memorable experience for their delegates,” says Richard Smith.
Socialising has also evolved, with competitive socialising emerging as a popular trend in corporate events. Sandpiper Bay, the venue’s new outdoor area is a great example of this new approach.
Gala dinners are being reimagined with experiences built in, transforming standard networking opportunities into memorable, interactive experiences. Meetings are no longer confined to boardrooms; they now include areas for calm and relaxation, as well as vibrant social hubs where delegates can connect informally.
Food, a critical aspect of any event, is also seeing a revolution. Attendees expect food that is not only different and tasty but also contributes to their overall wellness. Venues that offer nutritious, diverse, and visually appealing menus are setting themselves apart and enhancing the overall delegate experience.
“Looking ahead, the future of events will likely see an even greater integration of technology to personalise and enhance delegate experiences. Virtual and augmented reality could become standard tools for creating immersive experiences, while data analytics will help tailor events to individual preferences and needs.” Richard Smith concludes.
